SAN FRANCISCO–The “stoner” stereotype was trampled by over 300 Bay Area, pro-marijuana advocates during a 4.20 mile run in Golden Gate Park on Saturday, August 15.

The 4.20 Mile Fun Run  is an event sponsored by The 420 Games, which seeks to redefine and de-stigmatize the negative notions surrounding marijuana users.

The 420 Games’ mission statement says that the Games “were established to show that cannabis users are not lazy, unmotivated or ‘stoners’ and to de-stigmatize the millions who use cannabis in a healthy and responsible lifestyle. We’ve all been lied to and mislead about cannabis and via athletic achievement we will change the stereotypes built up during the era of prohibition.”

Founder of The 420 Games and Snowboarding company exec, Jim McAlpine ensures that this event does not promote the use of marijuana, but its incorporation into proper lifestyles.

On the 420 website he writes, “The 420 Games does not advocate that everyone should use cannabis. We are focused on teaching those who choose to do so how to do so in a healthy and responsible manner. We are equally focused on education and prevention for those who should not use cannabis, most importantly minors. We do not endorse the illegal or irresponsible use of marijuana.”

A post promoting "healthy" use of marijuana on The 420 Games' Facebook page
A post promoting healthy use of marijuana on The 420 Games’ Facebook page.

Through athletic events, The 420 Games will show the world the truth behind the haze of weed-smokers and its advocates.

The 4.20 Mile Fun Run winner received $500 in medical marijuana credits, as second and third place took home $250 and $100, respectively. The credit was through Eaze, a medicinal marijuana delivery service and 420 Games sponsor.

At the finish line, contestants ages 21 and older were treated to a two-hour Lagunitas Beer Tasting followed by a concert by international reggae star Pato Banton.

The 420 Games will continue at the “San Jose 420 Golf Tournament” on August 29 and the “Lake Tahoe 420 SUP Race” on September 26.  The games burnout at the “Orange County 26 Mile Cruiser Race” on October 24. The multi-state event continues its tour in Oregon, Colorado and Washington.